Client demand shapes new approach for Engage
October 13th, 2009
Responding to the demands of our clients, Engage has refocused its offer around the core principle of ‘Effective Engagement’ for a wider range of internal and external stakeholders: employees, customers and communities.
Chris Copland, CEO said ‘the business will be restructured around three key delivery areas which will now guide our approach to solving client needs:
Think – strategic advice based on an intelligent understanding of communications channels and audience needs
Create –integrated, user-centred communications aligned to innovative creative delivery
Measure – analysis & measurement to provide insight and test effectiveness
Nigel Pearcy, Chairman said ‘discussions with leading organisations in the private and public sectors show significant interest for a broader and more integrated approach to communications, linked to clearer measurement of engagement effectiveness, particularly in these difficult economic times.
A wider offer enables us to connect our clients’ employees with their customers and communities and ensure every pound of communications spend is maximised. ‘
If you have any immediate questions or would like find out more, please contact:
nigel.pearcy@engagegroup.co.uk
chris.copland@engagegroup.co.uk
What do you think?