O2 | Fibre Magazine
July 15th, 2009
O2 wanted to relaunch its magazine fibre to better connect its 10,000 corporate customers with the latest business thinking.
Engage took on the challenge, recreating fibre as a 28-page thought leadership title with an all-new look and feel. The content is a match for any news-stand business magazine with topical insights, features, interviews and expert contributions.
Volume 1 explored the changing face of business leadership and featured interviews with Clive Woodward and Simon Woodroffe among others.
As well as offering its exclusive readership business insight, fibre also shares inside information on O2’s product and services, to help the readership make the most of being an O2 customer. The relaunch issue was well received by both O2 and its customers.
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