Crossrail, HCA, ITV News and more…
November 3rd, 2009
Busy month. We’ve just completed our first piece of work for Cross Rail, London’s new high-frequency railway and Europe’s biggest engineering project. As employee numbers increase - and communication challenges grow - they’ve asked us to help evolve new strategies by completing an audit and analysis of all current channels.
For the Homes and Communities Academy we designed, shot and produced a series of innovative video case studies and for Chance UK - our CSR partners - the studio produced a beautiful new annual report. We ran an analytics master class for Melcrum and delivered a presentation on the measurement of comms effectiveness (you can hear Dr Andy Brown talk about it on ipadio.com). We’re running two more analytics master classes in November and December, contact Martin Smith to find out more.
We’ve been helping ITV News embark on their journey into the social media space. An interesting challenge for the out-and-out broadcaster, now looking to get involved in the conversation. So far we’ve got a Twitter strategy, a Facebook page and a YouTube channel (TBC). Don’t forget to follow / friend / fan them..!
Another big launch was a large online consultation for the Mayor’s Transportation Strategy for TfL. With tight timeframes and multiple stakeholders it’s been fun. If you travel in London you should have your say.
And finally, we also discovered this month that one of our climate change campaigns - Everybody’s Talking, created for the Local Authority’s Energy Partnership - has been selected by ID&eA as an example of best practice in the field; see the whole story.
One Response to “Crossrail, HCA, ITV News and more…”
1Observer said on November 23rd, 2009 @ 4:06 am
The Dirty Vicar of Crookes.